Om Records: Seeing is Believing
At a time when dance-music compilations seem to be flooding CD racks to a
degree that harks back to the days when K-Tel was king, it's good to know that
someone is rising above the rest to make our choices a little easier. San
Francisco's OM Records, an upstart label specializing in multimedia
compilations, is literally adding a new dimension to urban club culture.
With five compilations under its belt thus far, featuring everyone from DJ
Shadow to Nusrat Fateh Ali Khan, OM's mission seems straightforward enough.
Taking the relatively broad "street jazz" culture propagated by URB and
Straight No Chaser magazines as inspiration, OM acts as a 3-D tour guide
to the streets and clubs of London, New York, San Francisco, and beyond.
Take, for example, its two new releases: Soul Motion and Mushroom
Jazz. With both of these audio compilations, OM shows the new face of the
urban soul music that lies below the surface of Billboard's R&B
charts. Soul Motion presents a timeline of classy soul. Starting off
with Curtis Mayfield's bedroom anthem "You're So Good to Me," it moves into the
funky soul of Jhelisa, Hueman Flavor, and ST&P before sliding back to Tower
of Power's shuffling funk classic "Soul Vaccination."
Mushroom Jazz features all new material chosen and mixed by DJ Mark
Farina. It's an ultra-smooth mix of what would have amounted to the best time
you never had at your neighborhood dance club -- and, incidentally, it's one of
the best "knockin' boots" collections of the last couple of years. Farina's
style is slick and unobtrusive, mixing new-jack R&B by dance-floor vet
Lalomie Washburn, Naked Funk, and Paul Johnson, with underground rapper
J-Live's "Longevity" thrown in for good measure.
But the CD-player component of these is just the beginning. Each audio CD
includes a separate CD-ROM (both PC and Macintosh platforms are included).
Since each OM release retails for the same price as a single audio CD, this
extra component turns a good compilation into one of the best music values
you'll get this year.
Soul Motion's CD-ROM program includes a "Rebirth" slideshow, with a timeline
from Mahalia Jackson to the Repercussions; interviews and videos from Jhelisa
and the MoFessionals; and even original movie trailers from the blaxploitation
classics Shaft and Superfly. Mushroom Jazz presents an art
show of club flyers from around the world ("Shroom View"), as well as
information and interviews about such labels as Mo Wax, Boogie Back, and
Talkin' Loud. It even has a section where you can remix your own music tracks
("Mixid Up"). Both CD-ROMs also include Internet links, to make taking the next
exploratory step a little easier.
By producing compilations that are interesting to active scenesters as well as
to neophytes who want to know more, OM is making the global village of urban
club culture a little bit smaller -- and making it a hell of a lot easier to
find your way around once you're there.
-- Brian Coleman